本研究主要目的在於瞭解大台北地區籃球運動參與者運動價值觀念。經過討論後，本研究得到以下結論：在運動價值觀念分類方面，大台北地區籃球運動參與者在運動價值觀念上共可分類為八個因素構面，其依序如下：運動功能取向、修養與文化取向、自我成長取向、運動價值認知取向，完美人格取向，追求超越取向，美滿生活取向，人類貢獻取向，在運動價值觀念取向方面，大台北地區籃球運動參與者在運動價值觀念取向上之重視情況及最認同之價值內容依序為運動功能取向、運動價值認知取向、美滿生活取向、完美人格取向、追求超越取向、自我成長取向、修養與文化取向、人類貢獻取向：在不同人口特徵在運動價值觀念差異性方面結果如下： （ㄧ）不同性別在運動價值觀念上並無顯著差異，但在「追求超越取向」上有差異，男生較女生更傾向積極正面的「追求超越取向」運動價值觀念。 （二）年齡在運動價值觀念上並無顯著差異，因此不同年齡之籃球運動參與者在運動價值觀念上是傾向一致的，並未因年齡的不同而產生運動價值觀念的差異。 （三）教育程度與運動價值觀念間並無顯著差異，因此不同教育程度之籃球運動參與者在運動價值觀念上是傾向一致的，並未因教育程度的不同而產生運動價值觀念的差異。 （四）婚姻與運動價值觀念間並無顯著差異，因此已婚與未婚之籃球運動參與者在運動價值觀念上是傾向一致，並未因是否結過婚而產生運動價值觀念上的差異。 （五）不同職業與運動價值觀念間並無顯著差異，因此不同職業身份之籃球運動參與者在運動價值觀念上是傾向一致的，並未因職業身份之不同而產生生活型態上的差異 （六）不同居住環境與「美滿生活取向」在運動價值觀念上有差異，住親戚家之籃球運動參與者較租屋之籃球運動參與者更傾向「美滿生活取向」的運動價值觀念。 The purpose of this study was to understand the value of exercise among basketball players who live in Taipei City and Taipei County.The conclusions of this study were as follows: 1. Exercise values can be divided into eight factors: a. the purpose of exercise b. social standing c. maturity d. understanding of exercise values e. perfectionist f. pursuing exellence g. optimistic h. contribution to society 2. The exercise values for basketball players in order of importance are(from most important to least important): a. the porpose of exercise b. understanding of exercise values c. optimistic d. perfectionist e. porsuing excellence f. maturityg. social standing h. contribution to society 3. Different personalities were also compared to find out the different exercise values that different people had. The results were that: a. There was no significant difference in exercise values between men and women. But there was a significant gender difference in “pursuing excellence”. Men tended to be more positive than women in regard to pursuing excellence. b. There was no signifcant difference in exercise values between people of different ages. c. There was no singnificant difference in exercise values between people of different educational backgrounds. d. There was no singnifcant difference in exercise values between married people and single people. e. There was no singnificant difference in exercise values between people of different occupations. f. However,there was a significant difference in exercise values between people who only live with their immediate family compared to people who live with their extended family.
