少子女化是一種全球趨勢，故如何拓展學校生源及有效運用招生方式，為目前首要重視的課題。本研究針對學校招生的成效及生源來源並與各學年度及他校之註冊率進行分析，以了解學校各科系所於全國大專院校之定位與優劣勢。研究對象以五專及四技新生為主，探討104~106 學年度學生主要來源地區及註冊率情形。根據全國技專院校校務基本資料庫統計發現，學生來源地區主要受到地緣影響，以北部學生最多，高達90%以上。
進一步分析北部地區縣市發現，主要以基隆市居多，新北市次之，臺北市第三，顯示學生主要來源為學校所在地區及鄰近基隆之縣市，且五專學生來源又以基隆市占半數以上，再次證明招生來源在地化之重要性，故建議學校仍須針對鄰近地域學生訂定相關招生滲透策略，確保學生來源無虞；另一方面也或可改採【藍海策略】，將招生管道推廣至尚未飽和之地區，如宜花東或境外地區等，以確保學校的永續經營。另透過大專校院
系所特色及新生註冊率查詢系統查詢，104~106 學年度學生之註冊率以護理(科)系最高，五專及四技註冊率平均分別為98.26%及92.70%。進一步將各科系與全國大專校院之相關科系相比發現，學校表現屬中後段，仍有待加強，應積極發展學校及各科系之特色、教學方式及相關應對措施，藉以改善目前因少子化所帶來的招生衝擊。
Fewer children problem is a global trend. This problem will impact college survival.Therefore, how to expand the students’ entrance sources and effectively attract the students is the most important issue at present. This study analyzed the entrance source of students using the example of the Ching Kuo Institute of Management and Health. The research objects are aimed at a 4-year college and junior college students during the 104-106 academic years.
According to the data from the basic technical database of the National Technical College of the University. The location area of students is mainly in the north part of Taiwan, about 90%. Analysis of the data showed that students came from Keelung City, New Taipei City, and Taipei City and because the school is located near the county of Keelung. Almost half of the junior college students who lived in Keelung City. Localization is an important attracting impact. How to create the diversification of the students’ entrance area will become a major issue. The data from the registration rate inquiry system in the colleges showed the enrollment rate of students is the highest in the department of Nursing in 4-year College and junior college, about 98.26% and 92.70%. Comparing the departments with the other relevant colleges and universities, the school performance is ranking in the middle and back section. The schools could actively develop more focus characteristics, effective teaching methods to improve enrollment problems.
